VenueVision, which provides high-impact, real-time digital media solutions to automotive dealerships, has just launched its latest mobile innovation, Mobile Cashier, at Key West Ford and Kia West in British Columbia. Serving the New Westminster area, Key West Ford is the #1 new and used Ford dealer in British Columbia. Kia West, serving Vancouver, Burnaby, Coquitlam and surrounding Lower Mainland is the #1 volume Kia dealership in Western Canada.
Mobile Cashier is an express e-payment solution that sends dealer-branded notifications to customers when their repairs are done. Customers can click the provided link to review their service invoice and pay directly from their mobile device or PC. Resulting in faster checkout times at the dealership. Mobile Cashier boosts convenience, reduces the 5:00pm rush and speeds up the pick-up process dramatically. This allows dealership staff more time with customers to review work completed and make recommendations for future repairs.
Andrea Backman Galasso, Dealer Principal at Key West Ford, says “What impresses me most about Mobile Cashier is the control it puts back in the customer’s hands. These days everyone is so pressed for time that every moment counts. From the customer’s perspective, 10 minutes saved getting the service invoice amount and getting it paid is 10 minutes put back into their day, put back into their control. I also like that the customers now have a preview of the amount. If they have any questions they can call or email before arriving for pick up, once again saving the customer time.”
As a service manager I am happy with how much it will improve evening pick-ups and enhance the customer communication flow.”DAN NORTHCOTE, FIXED OPERATIONS MANAGER, KIA WEST
“We are very happy with the launch of Mobile Cashier,” says Dan Northcote. Kia West’s Fixed Operations Manager. “Our service advisors are excited by the product because it takes very little extra work on their part. It offers our customers an added convenience that they can’t get anywhere else. As a service manager I am happy with how much it will improve evening pick-ups and enhance the customer communication flow.”
“We launched Mobile Cashier late last year and the response has been phenomenal,” says Dave Hooper, President of VenueVision. “Dealers love it because it’s an innovative way to improve the customer experience. Dealerships like Key West Ford and Kia West who stay ahead of the curve to provide the best customer experience, are far more likely to succeed in the competitive automotive marketplace.”
The new express e-payment solution is designed with customer ease-of-use top of mind. “From the dealership’s perspective, I really am impressed with the level of automation and how much information is pre-populated in the forms giving very little room for error,” added Backman Galasso.
“The automated billing and payment process takes steps off of our service advisors’ hands, freeing up time for other customer interaction.”ANDREA BACKMAN GALASSO, DEALER PRINCIPAL, KEY WEST FORD
Backman Galasso says that at Key West Ford, Mobile Cashier helps with increasing staff efficiency. “With our large volume of relatively standard maintenance repair orders, the automated billing and payment process takes steps off of our service advisors’ hands, freeing up time for other customer interaction. While it is just one step in the service process, it is one that blends well into our goal of making our customer’s service experiences as easy and transparent as possible. Honestly, it is hard to believe that this isn’t something we’ve been doing for years!”
Mobile Cashier isn’t just for the service department. Every part of the dealership can take advantage of the easy e-payment capabilities. Parts departments can use PAY BY TEXT to allow customers to pay invoices collect for parts deposits. Sales departments can use DEPOSITS BY TEXT to collect new and used vehicle deposits faster. Even Accounting can do A/R BY TEXT to speed up receivables collection.